Going Local
November 13, 2009For months, I’ve been planning how best to tackle the local market, and I’ve finally made some good progress with recruiting local clients. I’ve realized for years that local markets are virtually untapped, and not nearly as competitive as the online world. The biggest hurdle for me is that I’m the world’s worst salesman.
For me, working online means communicating by email, receiving payments online, and never having to sit in traffic. It also means little or no rejection. I do all my marketing online for a low cost, and customers come to me from all over the world. The local market involves actually meeting face to face with potential clients, talking on the phone, and sitting in traffic occasionally. It also involves a much higher chance of rejection.
It’s working pretty well so far though. I’m already pulling in several hundred dollars a month from local businesses, and since I bill monthly, every new client I recruit adds to that total. I have some marketing ideas that I’ll put into place next week, and I hope to triple my client base in the next several weeks. With some luck, I’ll have a large enough client base by next Spring that I can hold off on recruiting new clients, and simply maintain my business in a few hours a day while I travel around Europe again with my family. Now that would be great!
I’ve read a lot on the Warrior Forum and other places about local marketing, but I haven’t come across any good information about exactly what I’m doing. I’m sort of winging it so far, but through trial and error, I’m learning a lot, and I’m growing the local part of my business.
I have a lot of other projects going on right now as well. I’ll post more about them soon.
–Robert
p.s. - For a preview, check this out - Free PLR Articles - It’s a concept I’ve been testing with pretty good success so far.













